SijinLab is led by Sijin Liu, an award-winning London-based director and visual specialist with 15 years of expertise in film, music videos, and mixed media. Renowned for her distinct aesthetic sensibility and sophisticated approach to creative problem-solving, her work has been featured in top-tier industry platforms such as Motionographer and Stash. In 2026, she was recognised as one of the top 50 female AI filmmakers globally.

劉熙真是定居倫敦的獲獎影像導演,擁有15年的視覺影像經驗。目前創立個人工作室 「 SijinLab / 熙研所 」,專注於前瞻性的視覺探索,並持續為客戶提供視覺美學相關的解決方案。創作包含MV、設計作品與混合媒材影像, 作品收錄於 Motionographer 與 Stash 等頂尖媒體。2026 年,更榮獲評選為全球五十位女性 AI 電影人之一。

hello@sijin.co.uk

AWARDS

Europe Music Video Awards
Best Experimental Music Video
New York Short Animation Festival (USA)
Best AI Animation of the Year &  Music Video
33rd Mix Brasil Festival of Diversity (BRA)
Best A.I. Film
37è Girona Film Festival (ESP)
Honorable Mention (Music Video)
Seoul International AI Film Festival (KR)
Winner (Music Video & Best Visual effect)
The Czech International AI Film Festival (CZ)
Best Experimental
Chroma Awards (UK / USA)
Winner (MV& Behind The Scenes&OpenArt Category )
EMPLOYMENT
SiijinLab - Founder / Creative Director
2026 - Present
Art&Graft - Senior Creative
2020 - 2025
Bito - Film Director / Art Director
2016 - 2019
JL Design - Senior Designer / Animator
2014 - 2016
Grass Jelly - Concept Artist / 3D Artist
2012 - 2014
SELECTED CREDITS
Work created as part of my professional practice.
28th Golden Melody Award
/ Art Director
Golden Pin Design Award Opening / Art Director
GPDA Jury Film "Nature Knows" / Art Director
World Design Capital Taipei Bid Video / Designer
Taipei in Action / Director
Taipei in Motion Universiade / Art Director
Google ‘Quantum AI’ / Creative Lead
Virgin Media Switchover / Creative Lead
Google DeepMind / Designer
THREADBURST / Filmmaker




LONDON - TAIPEI - TOKYO - NEW YORK -  LOS ANGELES -   

KINOTECHA Conference



I recently had the pleasure of speaking on a panel at the KINOTECHA Conference in London, held at Samsung KX in King’s Cross. A big thank you to Sebastian Strakowicz for the invitation to share my perspective on the future of AI. It was an honor to contribute to the dialogue at KINOTECHA, a platform truly at the forefront of digital cinema.

The session was a powerful reminder that while technology evolves every two months, human taste and storytelling take a lifetime to build. We delved into the critical questions of AI copyright and accountability, issues that are central to the future of our craft.



2026 Megaport Festival 大港開唱



The 2026 Megaport Festival was absolutely stunning. Watching RuPaul’s Drag Race winner Nymphia Wind take the stage with Siri Lee, while the Sakura Gansha visuals shimmered in the background, was a masterclass in artistic synergy. It was a real honour to witness such a radiant and seamless collaboration.


Photo by 出日音樂 @megaportfest


★ Seoul International AI Film Festival ★



We won the Silver Music Video award and the Bronze for Best Visual Effects at the Seoul International AI Film Festival. The funniest thing is that the trophy itself was actually designed by me. I actually took the initiative to email the organisers and asked if I could design it, and they said yes.


★ 33RD MixBrasil Festival of Culture and Diversity ★



MixBrasil is one of Brazil’s major LGBT+ cultural festivals, known for highlighting work around identity, desire and new forms of storytelling. It’s a long-running event that values innovation, inclusion and artistic experimentation.

SAKURA GANSHA won the Silver Rabbit for Best AI Film, which made me genuinely happy.  The jury described the piece as “a sensorial and poetic celebration of body, nature and desire, where flowers, fruit and movement form an intimate choreography of pleasure and renewal. The film uses AI not to replace the human gesture, but to expand textures, details and atmosphere, creating refined, aesthetically rich imagery that amplifies its delicacy. It offers a new way of perceiving desire by weaving technology, sensitivity and living matter into a precise and inspiring visual experience.”

Hearing such thoughtful feedback for a small film of ours was both surreal and encouraging. Very grateful it travelled this far.


These images were taken from  MixBrasil Festival ‘s official website.

★ New York Short Animation Festival ★



I still can’t quite believe it, SAKURA GANSHA won both Best AI Animation and Best AI Animation of the Year at the New York Short Animation Festival. I was honestly over the moon. It means a lot to have our work recognised by the organisers. 

The two Bull trophies are beautifully made, and the festival itself was run in a very organised way. Communication with the team was smooth from start to finish.

All in all, a brilliant experience, and a very surreal reminder that our little films are somehow travelling further than we ever expected.




★ 37è GIRONA FILM FESTIVAL ★



SAKURA GANSHA picked up an Honourable Mentionat the 37th Girona Film Festival, not just a nomination, but an actual award. It’s a lovely recognition from a festival known for valuing artistic merit, bold visual language and meaningful storytelling. 

I was in Spain recently and had a very good seafood stew. Listening to the sea always makes me feel calm. It also made me wonder: if the Dutch hadn’t pushed the Spanish out back then, would Taiwan have ended up as a Spanish territory instead? A random thought, but quite funny to imagine.




SAKURA GANSHA at Tainan Summer Music Festival 



Seeing SAKURA GANSHA on those massive screens, in front of tens of thousands of people, was honestly unreal, the whole thing looked ridiculously EPIC.



These images were taken from SET News’ official YouTube channel.

Oopsy ! live-action shoot



It was such a rare and brilliant experience, guiding the on-set team remotely throughout the shoot. I’m genuinely grateful to our on-site director, Chieh-Ming, to Parker, our producer who kept everything tightly organised, and to the entire production crew for making it all happen. 

I really hope we’ll get the chance to put together a behind-the-scenes piece one day, so more people can see the stories that went into making this film.

★ Forward Festival Berlin ★



I teamed up with Ruby Nian on an AI experimental film ‘’ An Apple a Day, and You Obey ‘’, and it ended up being selected for Forward Festival Berlin and LTX Studio’s Berlin Beyond the Prompt. 

The festival ran for two days and took place at Haus der Kulturen der Welt, so I took the chance to spend a week travelling around Germany. I absolutely loved the city, and with fewer tourists around, wandering about felt wonderfully relaxing.


INDEPENDENT FILM & VISUAL DIRECTION LONDON © 2026 SijinLab